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“Chinatex-Beijing Fashion Industry Soft Power Research Institute” was established



“Chinatex-Beijing Fashion Industry Soft Power Research Institute” was established In 2035, my country’s textile industry will become the main driver of the world&…

“Chinatex-Beijing Fashion Industry Soft Power Research Institute” was established

In 2035, my country’s textile industry will become the main driver of the world’s textile technology, an important leader of global fashion, and a powerful promoter of sustainable development. Therefore, promoting the fashion development and brand building of the textile industry and promoting the comprehensive improvement of textile soft power is one of the important projects of the “14th Five-Year Plan”, which needs to be actively promoted by gathering the strength of the entire industry and all parties.

July 9th, guided by the China Textile and Apparel Industry Federation, hosted by the China Textile Workers Ideological and Political Work Research Association and Beijing Institute of Fashion Technology, and hosted by the Business School of Beijing Institute of Fashion Technology and Beijing Philosophy and Social Sciences Capital Fashion Culture and Clothing Industry Research Base The unveiling ceremony of the “Chinatex-Beijing Fashion Industry Soft Power Research Institute” and the “14th Five-Year Plan” Textile and Fashion Industry Soft Power Seminar were held at Beijing Institute of Fashion Technology.

The purpose of the event is to jointly build the “China Textile-Beijing Fashion Industry Soft Power Research Institute” with the China Textile Workers Ideological and Political Work Research Association through the deep integration of industry, academia and research, and establish a long-term strategic cooperative relationship based on this , give full play to the advantages of universities in strategic research, policy advice, talent training and industrial services, and give full play to the advantages of industry associations in government relations, industry guidance, enterprise alliances and information collection, etc. Based on the advantages in this area, research will be carried out to comprehensively improve the soft power level of China’s fashion industry and enhance the comprehensive competitiveness and economic contribution of China’s fashion industry.

Gao Yong, Party Secretary and Secretary-General of the China Textile and Apparel Federation, Chen Weikang, Deputy Secretary of the Party Committee of the China Textile and Apparel Federation, Cao Tingrui, Director of the Textile Division of the Consumer Goods Industry Department of the Ministry of Industry and Information Technology, Zheng Zheng, Secretary-General of the China Textile Workers Ideological and Political Work Research Association Guofeng, Secretary of the Party Committee of Beijing Institute of Fashion Technology Zhou Zhijun, President Jia Ronlin, Deputy Secretary of the Party Committee Ni Saili, Member of the Standing Committee of the Beijing Municipal Committee of the Chinese People’s Political Consultative Conference, Deputy Secretary-General, Distinguished Professor of Beijing Institute of Fashion Technology Song Weizu, Director of the Comprehensive Division of the Productivity Promotion Department of the China National Textile and Apparel Federation, China Textile Information Center Wang Qingying, chief fashion researcher, Xi Yang, dean of the Business School of Beijing Institute of Fashion Technology, Ning Jun, director and chief expert of Beijing Capital Fashion Culture and Clothing Industry Research Base for Philosophy and Social Sciences, Intangible Cultural Heritage and Design College of Beijing Fengtai District Vocational and Adult Education Group Chang Feng Wusheng, Assistant to the Chief President of Wanda Group Liu Mingsheng, Tian Baoping, strategic partner and executive vice president of Beijing New Territory Education Technology Co., Ltd., Wang Zhaoli, deputy general manager of Shandong Huachen Color Decoration Technology Co., Ltd. and other leaders and guests, as well as China Textile Federation and China Textile Political Research Institute Nearly 100 people, including representatives from relevant departments of the Beijing Institute of Technology and Beijing University of Fashion Technology, attended the event.

This event was hosted by Ni Saili, deputy secretary of the Party Committee of Beijing Institute of Fashion Technology.

Witnessed by the leading guests present at the meeting, Zheng Guofeng, Secretary General of the China Textile Workers Ideological and Political Work Research Association, and Ni Saili, Deputy Secretary of the Party Committee of Beijing Institute of Technology, signed a strategic cooperation agreement on behalf of both parties.

The signing parties rely on the Beijing Institute of Fashion Technology Business School and the Beijing Philosophy and Social Sciences Capital Fashion Culture and Apparel Industry Research Base to jointly build the “China Textile-Beijing Fashion Industry Soft Power Research Institute” to create a new high-end think tank and research center on the soft power of the fashion industry. An intellectual platform for the fashion industry and enterprises, and use this as a starting point to promote the development of various cooperation contents, undertake or participate in the preparation of national and local industrial plans, continue to track and collect industry data, research and establish the soft power evaluation system of China’s fashion industry, and track Dynamic information on the development of soft power in fashion and related industries across the country, promoting corporate culture construction, cultivating and incubating brand culture, participating in organizing the drafting of Chinese textile corporate culture standards and the “Guiding Opinions on Promoting the Comprehensive Improvement of China’s Textile Soft Power during the “14th Five-Year Plan””, Work together to promote the implementation of China’s fashion industry soft power strategic project.

Gao Yong, Party Secretary and Secretary-General of China National Textile and Apparel Federation, and Jia Ronlin, President of Beijing Institute of Fashion Technology jointly unveiled the “Chinatex-Beijing Fashion Industry Soft Power Research Institute”.

As the earliest established and influential industrial ideological and political work research group in the country and an industrial social group named after “corporate culture”, the China Textile Workers Ideological and Political Work Research Association is currently focusing on the “14th Five-Year Plan” development plan and The long-term goal determines the strategic work system of “one core, one important, two-wheel drive, and five dimensions”. Beijing Institute of Fashion Technology was established in 1959, formerly known as Beijing Institute of Textile Technology. In 1961, it was renamed Beijing Institute of Chemical Fiber Technology. In 1987, it was restructured and expanded into Beijing Institute of Fashion Technology. It is led by the Education Working Committee of the Beijing Municipal Party Committee and the Beijing Municipal Education Commission. It is an independent legal person. It is a qualified full-time general higher education institution with nationwide enrollment and is the first public clothing higher education institution in my country. The strategic cooperation between the two parties in the field of soft power of the fashion industry will definitely promote the development of my country’s fashion industry.

Beijing Institute of Fashion Technology is a high-level university oriented to the textile and clothing, fashion and cultural and creative industries, led by clothing, integrating art and technology, and developing coordinated development of multiple disciplines. Zhou Zhijun, Secretary of the Party Committee of Beijing Institute of Fashion Technology, said in his speech that the fashion industry integrates high-end manufacturing with commerce, media, design and other industries, and is both creative and urban.�Distinguished professor Song Weizu shared his thoughts on the current situation and trends of Beijing’s fashion industry with the title “Beijing Fashion Industry Development Trend Report”.

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