Guangzhou Zhongda presses the pause button! Merchants actively communicate with customers and develop online orders
In the early morning of October 24, Haizhu District issued a notice (2) on strengthening social epidemic prevention and control measures, announcing that all wholesale markets, logistics parks (tallying areas), etc. in the Zhongda Textile Business District will suspend production and operations. Activity. Warning cordons were put up at major wholesale markets, red water horses were surrounded, and store doors were sealed. The usually bustling Zhongda Textile Business District was put on hold.
Zhongda Textile Business District gathers more than a dozen cloth trading parks, 63 professional markets, and 23,000 shops, with more than 100,000 direct employees and more than 2 million people in related industries. Behind the suspension of business is the positive response of thousands of Zhongda Textile Business District practitioners to epidemic prevention measures. Each of them is making a silent contribution to the fight against the epidemic. Recently, a reporter from Xinkuai News contacted four practitioners in the Zhongda Textile Business District. Although they are still closed, they are still living seriously and working hard.
Fortunately, customers are more understanding
Character: Xiao Li
Identity: Employee of Gaofeng Buhang
Years of experience: two years
After seeing the closure notice on the work group, “wage worker” Xiao Li immediately contacted the customer to explain the situation, “We rely on stores for business. Color cards, samples and computer information are all in the store, and customers also I can’t go to the store to see the samples.” Xiao Li told reporters. Fortunately, customers are more understanding. Although a large amount of goods are stranded in the warehouse in Guangzhou, fortunately, the store also has a warehouse located outside the city, so some materials and goods can be picked up from the warehouse and sent to customers.
Xiao Li said: “In previous years, the shipment volume during Double Eleven will be larger than usual. This year’s shipment volume is 30% to 40% less than the same period last year.” Without the busyness of the past, Xiao Li is spending his free time. I will also miss the busy scene of the market and the crowds of people in the past. “I hope the epidemic will end soon and I can return to my previous work and life quickly.”
Although it has not yet been determined when the store will be able to resume operations, Xiao Li has a positive attitude: “The cloth market is a place with very dense people and frequent economic exchanges. Now the government is working very hard to control the epidemic, so I hope This epidemic can be brought under control as soon as possible and everyone can return to normal work.”
Although the turnover is less, at least there is still income
Character: Mr. Chen
Identity: Watson Textile Shop Owner
Years of experience: nine years
In 2013, Mr. Chen came to Guangzhou from the Chaoshan area to work hard. He is now in his ninth year of working in the cloth wholesale industry. His store mainly wholesales down, windbreaker, cotton coat, trousers, printed and other fabrics. The main warehouse is in Zhejiang, and there are temporary warehouses in Guangzhou and Dongguan. The warehouse in Guangzhou is located in Zhongda Yinling International Home Textile City.
On October 24, Mr. Chen responded to the government notice and pulled down the rolling shutter door of the store. It is still closed to this day.
Mr. Chen said that many years of operation have allowed him to establish deep trust with his customers. “Customers believe in the quality of our products and understand my situation.” In the past few days, although the store has pressed the pause button, Through online methods such as WeChat, customers can still place orders normally, and Mr. Chen’s warehouse in Zhejiang is also shipping normally. “Although it has been affected and the turnover has been reduced, at least there is still money coming in.” Mr. Chen said with relief.
Mr. Chen is over 50 years old this year. After Haizhu District strictly controlled the flow of people, he also reduced going out. “As I get older, I should give myself a holiday during this time and let nature take its course. “When talking about his vision for the future, Mr. Chen said: “I hope everyone can strictly abide by the epidemic prevention measures and work together to end the epidemic as soon as possible.”
On November 7, the reporter visited Lixin Street, Xingang West Road, Haizhu District, and saw that the cloth shops on both sides had closed their rolling shutter doors, with cordons in front of the doors and seals on the doors.
Always contact customers online to discuss orders
Character: Mr. Wang
Identity: Manager of Xinxing Textile Store
Years of experience: more than ten years
“In the early morning of October 24, I was preparing to take a rest when I suddenly received news: the market was going to suspend operations.” Mr. Wang recalled.
Mr. Wang is the store manager of Xinxing Textile in Zhongda Textile Business District. He has been engaged in the cloth industry for more than 10 years. At this time in previous years, he would be busy from morning to night without even touching the ground. “The fabrics in our store are mainly dedicated to winter clothes such as cotton-padded clothes and sweatshirts. The months after the Mid-Autumn Festival are the most important every year.” Mr. Wang said that on the street where his store is located, basically all the stores sell winter clothes. Mainly fabric.
“Because our warehouse is here, the goods cannot be sent out.” Therefore, Mr. Wang could only explain the situation to customers who had placed orders before. Most of the customers expressed understanding, and some anxious customers chose to return. one. “Some customers can’t wait because they don’t know when the lockdown will be lifted. This situation is more common.”
Although he is currently unable to return to the store to work, Mr. Wang has not taken a break. Instead, he has been contacting customers online to discuss orders and reduce losses. ��I hope the lockdown can be lifted soon and we can get back to work. ” he said.
The development of online channels allowed him to reduce losses
Character: Mr. Xie
Identity: Weiying WIN IN CAMP store owner
Years of experience: ten years
Regarding the closure of business, Mr. Xie, the owner of the Weiying shop doing cloth business on Xingang West Road, seemed very “calm” and spoke in a calm tone.
Mr. Xie has been in the industry for ten years. He said that the performance has been good, with sales reaching one hundred tons. In the past few years, he developed online channels, which also helped him reduce losses during this shutdown. “Currently, the factory is operating normally. We can receive orders through WeChat and send express delivery directly from the factory, but there are not many online orders.” Mr. Xie He told reporters that in fact, the operations of online and offline work are basically the same, but the limitation at home is that samples and color cards cannot be given directly to customers quickly. He also plans to divert customers received offline to online after the lockdown is lifted, and directly mail product samples.
Mr. Xie hopes that part of the rent can be reduced or exempted after the lockdown is lifted, believing that this can help the industry reduce losses and quickly “recover”. He once wrote in his circle of friends: “Use your brain and think of solutions. Don’t talk about problems, but talk about solutions to problems.” Maintaining a stable mentality in the face of the epidemic and actively looking for new ways out may be why Mr. Xie can face it calmly. The “recipe” for difficulties
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